Often prospective customers ask for proof that an LED sign increases sales. As yet, no third-party research exists that verifies the effectiveness of outdoor displays. However, you can share plenty of owner testimonies with them.
For example, we recently heard from a Taco John’s that installed displays in six different locations. They promoted $1 desserts on their digital displays for one week.
“We saw an average increase of 110.58% in dessert sales for that week,” says Megan Grundstrom, Taco John’s marketing and business development manager.
Share this link with prospective customers for the entire success story:
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If you’d like hard copies of success stories, talk to your Daktronics representative.