March Madness is one of those sports phenomena’s that seems to take hold of everyone. Even if you haven’t watched a single college basketball game all year, or pick your favorite teams based off their wacky mascots (Jack Rabbits), everyone fills out a bracket. Something about this tournament makes you root for teams you didn’t know exist and has you checking scores religiously.
As a digital billboard operator, you can take advantage of this crazy time of the year and attract more eyes to your displays than ever. We’ve explained in the past how data feeds garner more attention than regular ads due to their live information aspect, but March Madness feeds are like a regular data feed on steroids.
While the games are already underway, the madness is far from over. Talk to your Daktronics representative at any time if you are interested in any specific feeds.