Maximizing Fan Engagement Opportunities

Audiences today have higher expectations than ever before. So, when venues can engage visitors with technology and content, it is proven to increase brand recognition and create more memorable experiences.

Daktronics Control Panel on 8/27/2018

Categories: Pro Sports and Colleges

Audiences today have higher expectations than ever before. So, when venues can engage visitors with technology and content, it is proven to increase brand recognition and create more memorable experiences. Game-day production teams can use Daktronics solutions to bring these exhilarating game-day experiences to fans everywhere. Here are some recent trends we’ve seen from our customers.

Reverse Auctions 

Reverse auctions are another way Daktronics customers are providing an adrenaline-pumping experience by allowing fans to compete in a 60-second auction. As the clock counts down from 60, the cost of the prize gradually decreases and the first person brave enough to bid is the winner. Other interactive games are also possible with a Daktronics system, allowing venues to implement original, engaging games for fans in their venue.

Interactive Games 

interactive games, like the RoughRiders fan race against a T-Rex, are also possible with a Daktronics system. Games like these allow teams to implement original, engaging items into their production that keep fans coming back for more. Learn more about the RoughRiders fan races in this recent blog post.

Projection Mapping 

Projection mapping allows venues to project video onto different common objects or surfaces, such as walls, floors, stages or even irregularly shaped objects. These different surfaces become a unique canvas that allows for increased flexibility for content This head-turning technology has become a trend in the sports industry and can be done using a Daktronics system. Check out the project mapping currently being done at the Tampa Bay Rays and Madison Square Garden.

Mobile Engagements 

The use of mobile engagements allows venues to deliver synchronized content to fans’ mobile devices and Daktronics’ displays. This allows for synchronized light shows, live trivia games, coupons and more to be sent to fans smartphones without incorporating additional equipment.

All of these unique applications, along with our technology, raise the bar on in-venue fan engagement opportunities by creating a completely interactive experience for fans attending events. Start increasing your revenue generation and elevate your fan experience today by contacting our Professional Services team to learn more!