Category: Transportation


Down By the Bay

San Francisco Bay Area Rapid Transit (BART) recently put in a purchase order of $1.1 million for  high resolution, full-color 6 mm mass transit signage for their passenger information system along the new Warm Springs, San Jose Berryessa and East Contra Costa (eBART) extensions. As the fifth-largest transit center in America, they tend to stay ...


Continually Earning Your Trust

When you hear the words “Trust me,” a person might think, “Why should I?” Well, here’s a good reason: for three consecutive years, Daktronics has been named one of North America’s 100 most trustworthy companies.  Only 5 other companies on the list are able to claim the same distinction of three years running. Over 8,000 ...


Making New Hampshire Happy

Recently, New Hampshire residents were offered the chance to voice which special features they love about their state. While beautiful fall foliage and covered bridges might come to mind, Daktronics is honored that our Dynamic Message Signs (DMS) made the cut. Citizens spoke in favor of the 45 message boards spread along Interstate 93. Anytime something occurs ...


In Pursuit of the Pigskin

Something’s brewing in East Rutherford, New Jersey…a battle between two groups with one thing on their minds: the pigskin. If you’re planning on traveling to the big game on Sunday, we have news for you—literally. The path to the stadium is paved with over 1,000 Daktronics signs within a 100-mile radius. Our roadside Dynamic Message ...


Proven Success

A recent research report conducted by Morgan State University of Baltimore, MD, shed light on the traveling public’s perception of and response to Dynamic Message Signs (DMS) along America’s roadways. The intended purposes of the displays are to convey safety messages, transportation messages, homeland security messages and AMBERTM alerts. With financial support from the Maryland ...


High Definition Art

The holidays are over, and everyone has returned home, settling into life’s routine again. If you happened to fly internationally, you might have passed through the newly updated Tom Bradley International Terminal at LAX. It underwent a $4 billion overhaul to offer an environment that eases passenger anxiety while showcasing one of the most beautifully ...


Labor Day Weekend Means Travel Time (Plug-In)

Labor Day and vacation typically go hand-in-hand. It’s the last big push for summer travel before the weather starts getting cooler. There’s a schedule to keep to fit everything into a vacation. Usually, you start by plugging info into a mapping site to estimate how long it takes to get from point A to point ...

City of Minneapolis Snow Warning

Minneapolis Reinforcing Snow Emergencies with Full-Color Dynamic Message Signs

It’s no surprise that Minnesotans know how to deal with snow. On average, the North Star State gets to plow about 54 inches of it every year. So, when the City of Minneapolis declares a snow emergency, things get serious.


Passenger Communication at its Finest

Phoenix Sky Harbor International Airport In the world of consumer electronics, online retailers like Amazon, Tiger Direct and Newegg continue to chomp away at our local brick-and-mortar stores. Most analysts blame it on any combination of poor customer service, convenience and price. I would contend that it’s a lack of well-delivered, well-timed information. These days, ...


DMS content strategy: How to shake up public perception with the right message at the right time

Whenever bad weather, construction projects or accidents interrupt the regular flow of traffic, dynamic message signs connect with motorists to increase awareness. Agencies rely on this technology for traffic mitigation and safety when they are needed most. But on a normal day — and to the chagrin of many skeptical taxpayers – these displays are ...