Tag: LED sign content

Daktronics Offers Your Customers Award-Winning Content

Fresh messages help digital displays increase your customers’ business. That’s why we make it easy for them to always have new content. We’re proud that Daktronics Creative Services just won 23 awards from the Communicator Awards competition. This is the fifth consecutive year that our group has been recognized. We offer your customers the free ...

Done with Your Message? Check Your Work.

Now...we’ve given you tips, and you’ve created content using Venus® 1500 control software.  Let’s check it out for clarity. PREVIEW Before running outside, view the content in the Content Studio preview. Use the Venus® 1500 software zoom to view at 100% (see Fig. 1).  That represents how the display will appear at the recommended viewing ...

Less Is More When Using Text

Less Is More When Using Text Let’s talk about the use of text when creating messages in Venus® 1500 software. First of all, use as little text as you can.  Remember that your target audience may have only 3 to 6 seconds to read and react to your message (see Fig. 1). Next, if possible, ...

Text Size: Viewing Distance and Moving Audience

VIEWING DISTANCE Think about the viewing distance as you create messages in Venus® 1500 software. Using the right size font will result in much more effective messages. Here are some simple rules (keep in mind, 360 feet is a city block): For text to be visible from 150 feet, letters must be at least 4 ...

Use This Calculator to Discover Font Size

You want customers to read the messages on your display. Remember, they only have about 3 to 6 seconds to do it. That means you need to know your font size when it appears on the display. Now there’s a simple way to find out. The Daktronics software team just uploaded a Font Size Calculator ...

Easy-to-Read Messages

In addition to font choice (covered in our previous post), the following tips will make your text messages easy to read: Place a black outline around the text on a color background  (see Figure 1). Angle a drop shadow for optimum contrast with the background  (see Figure 2). Apply these techniques to corporate-approved and product-specific ...