Tag: LED signs

Don’t Miss Our Industry’s Ultimate Event: 5 Reasons to Attend ISA

Have you made plans for the ISA Sign Expo 2016? If not, here are 5 great reasons to register today! #5: Let's get excited to sell LED signs. Come see our exciting new products—cloud-based software, the tightest resolution 16 mm, and a brand-new-to-the market LED sign. #4: Let’s get graphic and connect your customers with ...

A More Effective Way to Reach Customers

Hidden Valley Animal Hospital Independence, Missouri Hidden Valley Animal Hospital has a beautiful facility on well-travelled Missouri Route 291. The hospital used a manually changeable copy board to reach out to people passing by or sitting at the light. However, the content wasn’t as visible as it could’ve been and keeping it fresh wasn’t easy. ...

Thrift Store Installs LED Sign, Experiences Record Sales

  St. Vincent de Paul, Phoenix, Arizona St. Vincent de Paul’s goal is to offer “person-to-person service to individuals in need.” To fulfill this goal more completely, one of the organization’s Phoenix thrift stores replaced its static sign with an LED display.   The result? The first day the LED sign went into action, the ...

Be a Consultant Instead of a Sales Person

We recently published a blog post, “Who’s Doing the Talking?”  It mentioned that 95% of sales people talk too much when they’re with a prospective customer. Let the customer talk It helps sales when we act as consultants by listening to our customers—even taking notes! What are our customer’s pain points? What’s important to them? We can ...

Car Care Display Doubles Services Sales

“Some products that were not selling well have doubled since the installation.” — Brandon Smith owner, Speedway Car Care Center THE CHALLENGE Speedway Car Care Center, a family-owned and operated auto maintenance business since 2000, services cars in Greenwood, South Carolina. Whether you need an oil change or a friendly face to tow you when your car breaks ...

Entice Drivers to Want a New Ride: Suntrup Ford, St. Louis, Missouri

"People come into our showroom due to the 'energy' the sign generates. Customers come in excited and interested in the cars and trucks we’ve displayed on the sign." Jean Suntrup, General Manager, Suntrup Ford The Challenge An almost 25-year-old, large, non functioning sign had overstayed and outlived its usefulness with Suntrup Ford in St. Louis, Missouri. ...

Money-Making Content? Discover the Secrets

Artwork created for print ads or TV commercials follows different guidelines than LED sign content. Why? For two important reasons: The target audience has approximately two seconds to “read” the layout. LED signs can display multiple messages. In today’s post, we want to talk about how the above facts affect content creation. These tips will ...

From Belgrade to South Dakota

Enjoy this exciting and funny story about a Serbia-based billboard company’s search for an LED sign vendor. Take a wild ride starting in Belgrade, to Shanghai, Amsterdam, Brookings, South Dakota, and back again. View “The Story of multiVISION.”

LED Display Animates the Façade of Samsung’s Flagship Store

Customized animations and dynamic lighting effects cover the exterior of Samsung’s flagship store in Shanghai, China. The 59-foot by 26-foot LED display brings the building to life and accentuates its design. See this video to experience the excitement of LED technology. "Nanjing Road Pedestrian Street's charm was enhanced by the creative façade and dynamic lighting experience of ...

Download the New Daktronics Product Catalog

The 2014-2015 product catalog, Digital Display Solutions, is available for you to download from your sign company web page. Visit http://www.daktronics.com/signcompanies, scroll down to “Product Literature” > Download Digital Display Solutions Product Catalog Your Daktronics representative will get a hard copy into your hands soon. The catalog has several new features: New product: Cash/Credit LED ...