Tag: programmatic advertising

3 Ways to Attract More Advertisers to Your DOOH Network

A recent report forecasted the global market for Digital Out of Home (DOOH) to reach $26.9 billion (about $83 per person in the U.S.) by 2025. What is your plan to attract this business? While marketers may recognize DOOH being the fastest growing advertising medium, you can’t rely on them seeking you out.