Are You Using Dynamic Content?

Countdown messages attract travelers.

Countdown messages attract travelers.

Your digital billboard is thousands of dollars’ worth of cutting-edge technology. Are you capitalizing on its capabilities of running dynamic content? Dynamic content automatically updates data using RSS feeds.

You audience will love the relevance of countdown messages using real-time data. Here are some examples that might give you some good content ideas:

  • Number of days left before a big game
  • Status of current state lottery jackpot
  • Days left before a local event
  • Current wait time in an ER

Interested in  more about using countdowns on your digital billboard? Contact your Daktronics representative today!

Discover more about digital billboards at

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