Clear Channel Spectacolor installed a 2-sided LED video billboard on the Good Morning America Building in New York City. Revlon, the billboard’s exclusive advertiser, quickly named it the “Global Love Beacon.”
Times Square audiences interact with the new billboard via a jumbo “kiss cam” and post “love moment” photos for a chance to see them on the big screen.
Fans from anywhere can get in on the fun with the 36-feet high by 85-feet wide billboard by sharing photos and messages at #loveison or www.revlon.com/loveison
Interested in more details? Read the Daktronics news release.