News from the field:
Recently, a sign company worked with their Daktronics rep to schedule a demo. They had a customer who was in no hurry to buy. At the demo, the customer realized the 4 x 8 he was interested in was too small. The rep quickly modified the content and used the overall trailer size to demonstrate a 6 x 12.
In a couple of days, the customer requested another demo, this time for his board to view. After this one, the sign company received a very nice order from the business in a town with fewer than 1,000 residents.
Results like this convinced us to make a significant investment this year. We deployed brand-new, state-of-the-art demo trailers equipped with our latest generation product line. One of them is available for your use! So far, the success rate of winning a project that included a demonstration is 83%.
These demo trailers give you a chance to:
- Discover exactly what the customer wants/expects
- Close the sale
- Demonstrate the software
Order a demo online
As you work on 2017 sales goals, talk to your rep about scheduling onsite demos. It’s also quick and easy to request one online at: www.daktronics.com/livedemo