It’s the beginning of June and summer is here! Summertime means fun in the sun, ball games and family vacations for many. Busy personal schedules can mean minimal staffing at times at work. Does this make you think How am I going to keep up with messages on my display?
There are few tips you can follow to make sure you have creative, current content scheduled.
- Schedule your content in advance. There are holidays like Memorial Day, Independence Day and Labor Day that you can have content ready for. There are also first day of school, registration days or other summer activities that you could have ready.
- Schedule evergreen content. What is evergreen content? It’s content that doesn’t go out of date. It’s always relevant to viewers, regardless of the current season. Have a playlist with no ending date so that your evergreen content plays. Content for this could include social media, date and time, or logo.
- Venus Control Suite is accessible from any internet device. If you have forgot to schedule something don’t worry you can do this from any computer, tablet, or mobile phone.
Don’t just plan for the summer. It’s a good idea to have a full year campaign planned for your display content. Use our campaign guide to help get you started: https://daktronics.widen.net/s/s6mejzaefy/brochure_best-practices-digital-campaign-guide